Please Read These Terms Carefully
These website terms explain the rules that apply when you access, browse or use the Pursuit of Blue website.
By using this website, you agree to follow these terms. If you do not agree with them, you should not use the website.
We recommend that you save or print a copy of these terms for your own records.
1. Who We Are
This website is operated by PURSUIT OF BLUE LTD, trading as Pursuit of Blue.
Company number: 17203597
Registered office: 46 Barley Croft, Harlow, England, CM18 7QZ
Trading or correspondence address: 46 Barley Croft, Harlow, England, CM18 7QZ
In these terms, “Pursuit of Blue”, “we”, “us” and “our” refer to the website operator.
To contact us, please email:
You may also contact us through the contact form or contact details shown on the website.
2. By Using This Website, You Accept These Terms
By accessing or using this website, you confirm that you accept these website terms and agree to comply with them.
If you do not agree to these terms, you must stop using the website immediately.
These terms apply to all visitors, registered users and anyone else who accesses the website.
3. Other Terms That May Apply
These website terms should be read together with our other policies and legal pages, including:
- Privacy Policy;
- Cookie Policy;
- Competition Terms and Conditions;
- Acceptable Use Policy;
- any specific rules shown on individual competition pages.
If you enter a competition, purchase an entry, create an account, take part in a promotion or use any interactive feature on the website, additional terms may apply.
Where there is any conflict between these website terms and the specific terms of a competition, the competition-specific terms will apply to that competition.
4. Changes to These Terms
We may update these website terms from time to time.
Whenever you use the website, you should check this page to make sure you understand the terms that apply at that time.
The latest version of these terms will be published on this website.
5. Changes to the Website
We may update, change, improve or remove parts of the website at any time.
This may include changes to content, features, competitions, services, website layout, account functions, payment options or other website areas.
We may do this to reflect changes in our business, user needs, technical requirements, legal requirements or operational priorities.
6. Website Availability
The website is made available free of charge, although you may need to pay to enter certain competitions.
We do not guarantee that the website, or any part of it, will always be available, uninterrupted, error-free or secure.
We may suspend, withdraw, restrict or change access to all or part of the website for business, security, maintenance, technical or operational reasons.
Where reasonable, we will try to give notice of any major suspension or withdrawal.
You are responsible for making sure that anyone who accesses the website through your internet connection understands and follows these terms.
7. UK Website Use
This website is intended for users located in the United Kingdom.
We do not guarantee that the website, its content, competitions or services are suitable or available for use outside the United Kingdom.
If you access the website from outside the United Kingdom, you are responsible for complying with any local laws that apply to you.
8. Account Security
If you create an account or are given login details, a username, password or any other security information, you must keep those details confidential.
You must not share your login details with anyone else.
We may disable any account, username, password or access rights if we reasonably believe that:
- you have breached these terms;
- your account has been misused;
- your login details have been shared;
- your account presents a security risk;
- the account has been used for fraudulent, suspicious or unlawful activity.
If you believe someone else knows your login details or has accessed your account without permission, you must contact us as soon as possible at:
9. Intellectual Property Rights
We own or are licensed to use the intellectual property rights in this website and the material published on it.
This includes text, branding, logos, graphics, images, videos, layouts, page designs, software, content and other website materials.
These materials are protected by copyright, trademark and other intellectual property laws.
All rights are reserved.
10. How You May Use Website Content
You may view the website and download or print reasonable extracts from pages for your own personal, non-commercial use.
You must not:
- modify copies of any website materials;
- use images, videos, graphics or audio separately from the text or context in which they appear;
- remove copyright notices or ownership notices;
- use website content for commercial purposes without our written permission;
- copy, reproduce, sell, licence or exploit any part of the website without permission.
Our status, and the status of any identified contributors, as authors or owners of website content must always be acknowledged where required.
If you copy, print, download or use website content in breach of these terms, your right to use the website will end immediately. We may require you to return, delete or destroy any copies you have made.
11. Website Information Is Not Professional Advice
The content on this website is provided for general information only.
It should not be treated as professional, legal, financial, tax, fishing safety, boating safety or specialist advice.
You should obtain appropriate professional or specialist advice before taking action, or deciding not to take action, based on anything you read on this website.
Although we aim to keep website information accurate and up to date, we do not guarantee that all content is complete, accurate, current or free from errors.
12. Third-Party Links
This website may contain links to third-party websites, services, resources or social media pages. These links are provided for convenience and information only. A link to another website does not mean that we approve, endorse or accept responsibility for that website, its content, its products, its services or its policies. We have no control over third-party websites and are not responsible for any loss or damage that may arise from your use of them.
13. User Content and Reviews
The website may include content uploaded, submitted or posted by users, including reviews, testimonials, comments, competition-related content, social media posts or other user-generated material.
User-generated content has not necessarily been verified or approved by us.
Views expressed by users do not necessarily represent the views, values or opinions of Pursuit of Blue.
If you wish to complain about user-generated content, please contact us at:
14. Cookies
This website may use cookies and similar technologies to distinguish you from other users, improve your browsing experience, understand how the website is used and support website functionality.
Cookies are small files stored on your browser, device or computer when you visit a website.
We may use:
- strictly necessary cookies, which are required for the website to operate;
- analytical or performance cookies, which help us understand how visitors use the website;
- functionality cookies, which help remember your preferences;
- targeting or advertising cookies, which may help make content or advertising more relevant.
Third-party services, such as analytics providers, advertising networks, embedded content providers or payment services, may also use cookies. We do not control third-party cookies.
You can usually block or manage cookies through your browser settings. If you block all cookies, including essential cookies, some parts of the website may not work properly.
More information may be provided in our Cookie Policy.
15. Our Responsibility for Loss or Damage
We do not exclude or limit our liability where it would be unlawful to do so. This includes liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation.
Different liability rules may apply to competitions, prize entries, purchases or other services. These will be set out in the relevant competition terms, purchase terms or other applicable terms.
The website is provided mainly for domestic and private use.
You agree not to use the website for commercial or business purposes without our permission. We will not be liable for business losses, including loss of profit, loss of sales, loss of business, business interruption, loss of goodwill or loss of business opportunity.
16. Uploading Content to the Website
Where the website allows you to upload content, post comments, submit reviews, send material, interact with other users or post to our social media accounts, you must comply with our Acceptable Use Policy.
By uploading or submitting content, you confirm that your contribution complies with these terms and our Acceptable Use Policy.
You will be responsible for any loss or damage we suffer as a result of your breach of this confirmation.
Any content you upload will be treated as non-confidential and non-proprietary.
You remain the owner of your content, but you grant us permission to use it as explained in these terms.
17. Rights You Give Us Over Uploaded Content
When you upload, post or submit content to the website or to our social media pages, you grant us a worldwide, non-exclusive, royalty-free, transferable licence to use, store, copy, reproduce, publish, display, distribute, edit, quote, share and promote that content.
This licence allows us to use your content in connection with the website, competitions, promotions, marketing, social media, winner announcements and related business activities.
We may remove any content you post if we believe it breaches these terms, our Acceptable Use Policy, the law, or the rights of another person.
We may disclose your identity to a third party who claims that your content infringes their intellectual property rights, privacy rights or other legal rights.
You are responsible for keeping your own backup copies of any content you submit.
18. Viruses, Security and Misuse
We do not guarantee that the website will be secure or free from bugs, viruses or harmful code.
You are responsible for configuring your own device, software, browser and security protection when accessing the website.
You should use your own virus protection software.
You must not misuse the website by knowingly introducing viruses, trojans, worms, logic bombs, spyware, malware or any other harmful or technologically damaging material.
You must not attempt to gain unauthorised access to:
- the website;
- the server on which the website is hosted;
- any database connected to the website;
- any system, network or software used to provide the website.
You must not attack the website through a denial-of-service attack, distributed denial-of-service attack or any similar method.
Any breach of this section may be a criminal offence. We may report such activity to law enforcement and cooperate with them, including by disclosing your identity where appropriate.
Your right to use the website will end immediately if you breach this section.
19. Linking to Our Website
You may link to our homepage provided that the link is fair, legal and does not damage our reputation or take advantage of it.
You must not create a link in a way that suggests an association, approval, partnership or endorsement where none exists.
You must not:
- link to the website from a website you do not own or control;
- frame the website on another website;
- create misleading links to our website;
- link to our website from content that is unlawful, offensive or in breach of our Acceptable Use Policy.
We may withdraw linking permission at any time without notice.
If you wish to use or link to website content in a way not permitted by these terms, please contact us at:
20. Governing Law and Jurisdiction
These website terms, their subject matter and their formation are governed by the laws of England and Wales.
You and we agree that the courts of England and Wales will have exclusive jurisdiction over any dispute arising from or connected with these terms or the use of the website.
Acceptable Use Policy
1. About This Policy
This Acceptable Use Policy explains the rules that apply when you access or use the Pursuit of Blue website.
It applies to all visitors, users and registered account holders.
By using the website, you agree to follow this policy.
This policy forms part of our Website Terms of Use.
2. Lawful Use Only
You may use the website only for lawful purposes.
You must not use the website:
- in any way that breaches local, national or international law or regulation;
- in any way that is unlawful or fraudulent;
- for any unlawful or fraudulent purpose;
- to harm, exploit or attempt to harm minors;
- to send, upload, download, receive, use or reuse material that does not comply with this policy;
- to send spam, unsolicited advertising, unauthorised promotions or similar communications;
- to knowingly transmit viruses, malware, spyware, trojans, worms, time bombs, keystroke loggers, adware or harmful code.
3. Restrictions on Website Misuse
You must not:
- reproduce, duplicate, copy or resell any part of the website in breach of our Website Terms of Use;
- access any part of the website without permission;
- interfere with, damage or disrupt the website;
- interfere with any server, network, software, equipment or database connected to the website;
- interfere with any third-party network, software or equipment connected to the website;
- attempt to bypass website security;
- attempt to manipulate competitions, entries, accounts, payments, draw results or website functions.
4. Interactive Services
- We may offer interactive features on the website or through our social media pages.
- These may include competitions, games, comments, reviews, testimonials, user submissions, account features, messages, posts or other interactive services.
- Where we provide interactive services, we may explain whether the service is moderated and what type of moderation may be used.
- We may use human moderation, technical moderation, automated moderation or no moderation.
- We are not required to monitor, oversee or moderate every interactive service.
- We are not responsible for loss or damage caused by a user’s breach of this policy when using an interactive service.
- If we moderate an interactive service, we may provide a way to contact us about concerns.
5. Use by Minors
The website is intended for users aged 18 or over where competitions are involved.
If any interactive service is accessed by a minor, this should only happen with appropriate permission and supervision from a parent or guardian.
Parents and guardians should speak to minors about online safety and the risks of interacting with others online.
Moderation is not guaranteed to prevent all harmful or inappropriate content.
6. Content Standards
These standards apply to any material you upload, submit, post, send or contribute to the website or to our social media pages.
Your contributions must:
- be accurate where they state facts;
- be genuinely held where they state opinions;
- comply with the law in the United Kingdom and in any country from which they are posted.
Your contributions must not:
- defame any person;
- be obscene, offensive, hateful or inflammatory;
- promote sexually explicit material;
- promote violence;
- promote discrimination based on race, sex, religion, nationality, disability, sexual orientation, age or any other protected characteristic;
- infringe another person’s copyright, trademark, database right, privacy right or other legal right;
- mislead or deceive anyone;
- breach a legal duty owed to someone else, including a duty of confidence or a contractual duty;
- promote illegal activity;
- threaten, abuse, harass, upset, embarrass, alarm or annoy another person;
- invade another person’s privacy;
- impersonate another person;
- misrepresent your identity or connection with another person or organisation;
- suggest that your content comes from Pursuit of Blue if it does not;
- encourage, assist or promote unlawful acts, including copyright infringement or computer misuse.
7. Breach of This Policy
We will decide, at our discretion, whether your use of the website breaches this Acceptable Use Policy.
If we believe a breach has occurred, we may take any action we consider appropriate.
This may include:
- temporarily or permanently withdrawing your right to use the website;
- suspending or closing your account;
- removing content you have uploaded or posted;
- issuing a warning;
- cancelling competition entries where permitted by the relevant competition terms;
- starting legal proceedings to recover costs or losses caused by your breach;
- taking further legal action;
- reporting information to law enforcement, regulators, payment providers or other relevant authorities where appropriate.
The actions listed above are not limited. We may take any other action that we reasonably consider necessary.
We will not be liable for actions taken in response to a breach of this policy.
8. Changes to This Acceptable Use Policy
We may update this Acceptable Use Policy at any time.
The latest version will be published on the website.
You should check this page from time to time to make sure you understand the rules that apply when using the website.
Some parts of this policy may also be replaced or updated by notices or terms published elsewhere on the website.